The Ministry of Foreign Affairs and East African
Cooperation organized a high-profile Leadership Retreat. This retreat aimed to provide
networking opportunities for stakeholders, align efforts with Tanzania’s commitment to
regional cooperation, and enhance the Ministry’s diplomatic presence.
Location: The Mwalimu Julius Nyerere Leadership School in Kibaha
Guests: 250+ attendees.
Service Execution:
Our role as an experiential marketing company was to design and execute an immersive
retreat experience that balanced informative sessions, networking opportunities, and high-
level hospitality, ensuring a memorable and impactful experience for all participants.
Solution:
We carefully planned and executed the Leadership Retreat in a strategically chosen location
that provided both tranquility and ample space for our attendees. The event was a dynamic
blend of interactive sessions designed to foster meaningful connections.
Achievements:
- High Participation: Successful turnout with 250 plus attendees actively
participating. - Credibility and Significance: Enhanced through robust support from Hon. January
Yusuph Makamba. - Positive Feedback: Participants praised the organization and content of the
retreat. - Effective Networking: Strengthened relationships and partnerships.
- Brand and Diplomatic Alignment: Increased alignment with Tanzania’s foreign
policy objectives and regional cooperation. - Setup and Execution: The setup of the event met expectations, with attention to
detail, coordinated teamwork and effort contributing to the seamless execution.
Key Takeaways: