2025 Mindscapes Masterclass
Where Innovation, Communications, and Technology Meet
Introduction
in advertising, marketing, and digital communications?
SAVE THE DATE
Unleash Your Creative Potential with Mindscapes' Proven Thinking Tools
DAR ES SALAAM
15th May 2025
9am – 5pm
Investment : $600 per person
What if there was an effective structured way to break free from conventional thinking and unlock extraordinary innovation in advertising, marketing, and digital communications? To reveal disruptive ideas hidden from our intuitive way of thinking, relevant to the current hectic technological multi platform reality we operate in.
Mindscapes suggests a creative thinking toolkit which does just that, based on recurring thinking patterns embedded in successful awarded ideas.
This session will do just that!
We will examine highly innovative, award-winning marketing communication ideas that have delivered invaluable new experiences and business results by applying creative + inventive thinking. Key focus areas.
Key Focus Areas
- THE TECHNOLOGY OF INVENTIVE THINKING – Master the science behind breakthrough ideas suited for the digital-interactive-integrated marketing world.
- DECONSTRUCT. RECONSTRUCT. REDEFINE. – Learn how to break down and rebuild marketing eco-systems from products/ services, digital platforms to customer experiences, in ways that surprise, engage and drive growth.
- CRAFTING UNIQUE CONSUMER EXPERIENCES – Develop structured thinking techniques to create original brand interactions that provide real value—with and without the magic of AI.
Your Trainer
Ravid Kuperberg
Partner & Trainer, Mindscapes
Ravid is a prominent speaker and trainer in the field of structured creative thinking in brand communications.
He is former advertising professional with a rich background in both strategy and creative roles, as a thinker and as a director, helping him gain a unique perspective about creativity and its operations manual.
He is a frequent speaker at international marketing conferences and advertising festivals, including recurring appearances at the prestigious Cannes Lions festival.